Advertising Platforms · reliability comparison
Amazon Ads vs X Ads: which is more reliable? (2026)
X Ads is more reliable than Amazon Ads, scoring 80.0 vs 47.8 out of 100. Over the last 90 days Amazon Ads reported 2 incidents and X Ads reported 0, with effective uptime of 98.48% and 100% respectively.
Data updated Nov 1, 2026 · How we score
| Metric | Amazon Ads | X Ads |
|---|---|---|
| Reliability score | 47.8 | 80.0 |
| Rank (ad platforms) | #6 | — |
| Uptime (90 days) | 98.48% | 100% |
| Incidents (90 days) | 2 | 0 |
| Partial / major outages | 1 | 0 |
| Avg time to resolve | 1d 23h | — |
| Outages we detected | 0 | 0 |
| Transparency score | 100/100 | 0/100 |
Where Amazon Ads and X Ads differ
- X Ads reported no incidents in the last 90 days, while Amazon Ads reported 2.
- Amazon Ads had 1 partial or major outage, compared with 0 for X Ads.
90-day uptime
Amazon Ads
X Ads
- No incidents
- Degraded
- Partial outage
- Major outage
- No data
Recent Amazon Ads incidents
- Partial outageSep 1, 2026 · resolved in 2d 4h
Measurement & Reporting / Reports (EU, FE, NA)official update ↗
Affected: Measurement & Reporting / Reports
- Degraded performanceAug 13, 2026 · resolved in 1d 19h
Measurement & Reporting / Reports (EU, FE, NA)
Affected: Measurement & Reporting / Reports
Recent X Ads incidents
No incidents reported by X Ads in the last 90 days.
Other ad platforms to consider
- AdRoll · #1 · 100% uptime
- Pinterest Ads · #2 · 100% uptime
- Reddit Ads · #3 · 100% uptime
- Meta Ads · #4 · 99.92% uptime