Email Marketing Platforms · reliability comparison

HubSpot Marketing Hub vs Klaviyo: which is more reliable? (2026)

HubSpot Marketing Hub is more reliable than Klaviyo, scoring 96.2 vs 62.2 out of 100. Over the last 90 days HubSpot Marketing Hub reported 10 incidents and Klaviyo reported 13, with effective uptime of 100% and 99.26% respectively.

Data updated Nov 1, 2026 · How we score

MetricHubSpot Marketing HubKlaviyo
Reliability score96.262.2
Rank (email marketing platforms)#5#11
Uptime (90 days)100%99.26%
Incidents (90 days)1013
Partial / major outages05
Avg time to resolve—3h 39m
Outages we detected00
Transparency score100/100100/100

Where HubSpot Marketing Hub and Klaviyo differ

  • Klaviyo reported 30% more incidents than HubSpot Marketing Hub over the last 90 days (13 vs 10).
  • Klaviyo had 5 partial or major outages, compared with 0 for HubSpot Marketing Hub.
  • HubSpot Marketing Hub's longest incident on record lasted 3d (Jul 14, 2026); Klaviyo's lasted 2d 1h (May 5, 2026).

90-day uptime

HubSpot Marketing Hub

Aug 4, 2026 – Nov 1, 2026: no incidents
90 days ago100% average daily uptimeToday

Klaviyo

Aug 4, 2026: no incidentsAug 5, 2026: 99.29% uptime, 1 incident (Degraded performance)Aug 6, 2026 – Aug 18, 2026: no incidentsAug 19, 2026: 99.13% uptime, 1 incident (Degraded performance)Aug 20, 2026 – Aug 26, 2026: no incidentsAug 27, 2026: 92.58% uptime, 1 incident (Partial outage)Aug 28, 2026 – Sep 13, 2026: no incidentsSep 14, 2026: 98.44% uptime, 1 incident (Degraded performance)Sep 15, 2026: 98.83% uptime, 1 incident (Degraded performance)Sep 16, 2026: no incidentsSep 17, 2026: 98.38% uptime, 1 incident (Degraded performance)Sep 18, 2026 – Sep 20, 2026: no incidentsSep 21, 2026: 98.72% uptime, 1 incident (Degraded performance)Sep 22, 2026 – Oct 7, 2026: no incidentsOct 8, 2026: 94.95% uptime, 1 incident (Major outage)Oct 9, 2026: 98.68% uptime, 1 incident (Degraded performance)Oct 10, 2026 – Oct 16, 2026: no incidentsOct 17, 2026: 89.95% uptime, 1 incident (Partial outage)Oct 18, 2026 – Oct 21, 2026: no incidentsOct 22, 2026: 96.53% uptime, 1 incident (Partial outage)Oct 23, 2026: 72.67% uptime, 1 incident (Partial outage)Oct 24, 2026 – Oct 28, 2026: no incidentsOct 29, 2026: 95.47% uptime, 2 incidents (Partial outage)Oct 30, 2026 – Nov 1, 2026: no incidents
90 days ago99.263% average daily uptimeToday

Recent HubSpot Marketing Hub incidents

Full HubSpot Marketing Hub reliability report →

Recent Klaviyo incidents

Full Klaviyo reliability report →

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