Advertising Platforms · reliability comparison
Meta Ads vs Microsoft Advertising: which is more reliable? (2026)
Meta Ads is more reliable than Microsoft Advertising, scoring 91.5 vs 67.9 out of 100. Over the last 90 days Meta Ads reported 2 incidents and Microsoft Advertising reported 6, with effective uptime of 99.92% and 99.55% respectively.
Data updated Nov 1, 2026 · How we score
VS
| Metric | Meta Ads | Microsoft Advertising |
|---|---|---|
| Reliability score | 91.5 | 67.9 |
| Rank (ad platforms) | #4 | #5 |
| Uptime (90 days) | 99.92% | 99.55% |
| Incidents (90 days) | 2 | 6 |
| Partial / major outages | 2 | 0 |
| Avg time to resolve | 1h 36m | — |
| Outages we detected | 0 | 0 |
| Transparency score | 100/100 | 100/100 |
Where Meta Ads and Microsoft Advertising differ
- Microsoft Advertising reported 3× as many incidents as Meta Ads over the last 90 days (6 vs 2).
- Meta Ads had 2 partial or major outages, compared with 0 for Microsoft Advertising.
90-day uptime
Meta Ads
Microsoft Advertising
- No incidents
- Degraded
- Partial outage
- Major outage
- No data
Recent Meta Ads incidents
- Partial outageSep 22, 2026 · resolved in 1h 24m
Affected: Ads Delivery
- Partial outageAug 21, 2026 · resolved in 1h 49m
Affected: Ads Delivery
Recent Microsoft Advertising incidents
- Degraded performanceOct 30, 2026 · ongoing
- Degraded performanceOct 30, 2026 · ongoing
- Degraded performanceOct 29, 2026 · resolved (duration not published)
- Degraded performanceOct 26, 2026 · resolved (duration not published)
- Degraded performanceOct 23, 2026 · resolved (duration not published)
- Degraded performanceOct 15, 2026 · resolved (duration not published)
Other ad platforms to consider
- AdRoll · #1 · 100% uptime
- Pinterest Ads · #2 · 100% uptime
- Reddit Ads · #3 · 100% uptime
- Criteo · #6 · 98.25% uptime