Advertising Platforms · reliability comparison
Meta Ads vs X Ads: which is more reliable? (2026)
Meta Ads is more reliable than X Ads, scoring 91.5 vs 80.0 out of 100. Over the last 90 days Meta Ads reported 2 incidents and X Ads reported 0, with effective uptime of 99.92% and 100% respectively.
Data updated Nov 1, 2026 · How we score
| Metric | Meta Ads | X Ads |
|---|---|---|
| Reliability score | 91.5 | 80.0 |
| Rank (ad platforms) | #4 | — |
| Uptime (90 days) | 99.92% | 100% |
| Incidents (90 days) | 2 | 0 |
| Partial / major outages | 2 | 0 |
| Avg time to resolve | 1h 36m | — |
| Outages we detected | 0 | 0 |
| Transparency score | 100/100 | 0/100 |
Where Meta Ads and X Ads differ
- X Ads reported no incidents in the last 90 days, while Meta Ads reported 2.
- Meta Ads had 2 partial or major outages, compared with 0 for X Ads.
90-day uptime
Meta Ads
X Ads
- No incidents
- Degraded
- Partial outage
- Major outage
- No data
Recent Meta Ads incidents
- Partial outageSep 22, 2026 · resolved in 1h 24m
Affected: Ads Delivery
- Partial outageAug 21, 2026 · resolved in 1h 49m
Affected: Ads Delivery
Recent X Ads incidents
No incidents reported by X Ads in the last 90 days.
Other ad platforms to consider
- AdRoll · #1 · 100% uptime
- Pinterest Ads · #2 · 100% uptime
- Reddit Ads · #3 · 100% uptime
- Microsoft Advertising · #5 · 99.54% uptime