Marketing Automation & CDPs · reliability comparison
Bloomreach Engagement vs Iterable: which is more reliable? (2026)
Iterable is more reliable than Bloomreach Engagement, scoring 93.7 vs 67.3 out of 100. Over the last 90 days Bloomreach Engagement reported 2 incidents and Iterable reported 4, with effective uptime of 99.39% and 99.96% respectively. Iterable resolves incidents faster on average (1h 12m).
Data updated Nov 1, 2026 · How we score
| Metric | Bloomreach Engagement | Iterable |
|---|---|---|
| Reliability score | 67.3 | 93.7 |
| Rank (marketing automation platforms) | #10 | #3 |
| Uptime (90 days) | 99.39% | 99.96% |
| Incidents (90 days) | 2 | 4 |
| Partial / major outages | 2 | 0 |
| Avg time to resolve | 6h 42m | 1h 12m |
| Outages we detected | 0 | 0 |
| Transparency score | 100/100 | 100/100 |
Where Bloomreach Engagement and Iterable differ
- Iterable reported 2× as many incidents as Bloomreach Engagement over the last 90 days (4 vs 2).
- Bloomreach Engagement had 2 partial or major outages, compared with 0 for Iterable.
- Iterable fixes problems faster: 1h 12m on average, against 6h 42m for Bloomreach Engagement (5.6× quicker).
- Bloomreach Engagement's longest outage on record lasted 12h 46m (Oct 20, 2026); Iterable's lasted 40m (Jul 16, 2026).
90-day uptime
Bloomreach Engagement
Iterable
- No incidents
- Degraded
- Partial outage
- Major outage
- No data
Recent Bloomreach Engagement incidents
- Partial outageOct 30, 2026 · resolved in 39m
Bloomreach Engagement - Application access disruption, login is unavailable
Affected: C7S, CA1, CIN, CIS, ENG, EU1 +8 more
- Major outageOct 20, 2026 · resolved in 12h 46m
Bloomreach Engagement - UK region unavailableofficial update ↗
Affected: ENG, UK1, UK2
Recent Iterable incidents
- Degraded performanceOct 28, 2026 · resolved in 29m
Some customers using Sparkpost (US hosted) for email may be seeing delayed or slow sends
Affected: Global Campaign Sends
- Degraded performanceSep 22, 2026 · resolved in 56m
Timeouts on User Update API Endpoints
Affected: Global API Success
- Degraded performanceSep 10, 2026 · resolved in 2h 23m
EU platform slowness and gateway errors
Affected: Global Web Application, Global API Success, Global Journey Processing
- Degraded performanceSep 1, 2026 · resolved in 58m
Subset of customers using Twilio for SMS seeing a portion of messages getting droppped
Affected: Global Campaign Sends
Other marketing automation platforms to consider
- HubSpot Marketing Hub · #1 · 100% uptime
- Customer.io · #2 · 99.99% uptime
- RudderStack · #4 · 99.94% uptime
- Hightouch · #5 · 99.92% uptime
See the full most reliable marketing automation & customer data platforms ranking →