Marketing Automation & CDPs · reliability comparison
Adobe Marketo Engage vs Twilio Segment: which is more reliable? (2026)
Twilio Segment is more reliable than Adobe Marketo Engage, scoring 60.5 vs 33.1 out of 100. Over the last 90 days Adobe Marketo Engage reported 30 incidents and Twilio Segment reported 10, with effective uptime of 97.63% and 99.35% respectively. Twilio Segment resolves incidents faster on average (8h 15m).
Data updated Nov 1, 2026 · How we score
| Metric | Adobe Marketo Engage | Twilio Segment |
|---|---|---|
| Reliability score | 33.1 | 60.5 |
| Rank (marketing automation platforms) | #14 | #12 |
| Uptime (90 days) | 97.63% | 99.35% |
| Incidents (90 days) | 30 | 10 |
| Partial / major outages | 10 | 3 |
| Avg time to resolve | 11h 1m | 8h 15m |
| Outages we detected | 0 | 0 |
| Transparency score | 100/100 | 100/100 |
Where Adobe Marketo Engage and Twilio Segment differ
- Adobe Marketo Engage reported 3× as many incidents as Twilio Segment over the last 90 days (30 vs 10).
- Adobe Marketo Engage had 10 partial or major outages, compared with 3 for Twilio Segment.
- Twilio Segment fixes problems faster: 8h 15m on average, against 11h 1m for Adobe Marketo Engage.
- Adobe Marketo Engage's longest outage on record lasted 4h 49m (Oct 13, 2026); Twilio Segment's lasted 10h 18m (Dec 16, 2025).
90-day uptime
Adobe Marketo Engage
Twilio Segment
- No incidents
- Degraded
- Partial outage
- Major outage
- No data
Recent Adobe Marketo Engage incidents
- Degraded performanceOct 21, 2026 · resolved in 5h 14m
- Degraded performanceOct 21, 2026 · resolved in 2h 43m
- Partial outageOct 21, 2026 · resolved in 1h 58m
- Degraded performanceOct 15, 2026 · resolved in 7h 6m
- Partial outageOct 14, 2026 · resolved in 1h 38m
- Partial outageOct 13, 2026 · resolved in 4h 49m
A subset of Adobe Marketo Engage customers hosted in the Americas region may be experiencing intermittent issues accessing the Marketo En…official update ↗
Recent Twilio Segment incidents
- Degraded performanceOct 26, 2026 · resolved in 16h 20m
Affected: Streaming Destinations (US), Reverse ETL (EU), Streaming Destinations (EU), Reverse ETL (US)
- Degraded performanceOct 2, 2026 · resolved in 1h 16m
Audience & Journey data delivery delay in EU region
Affected: Engage (EU), Linked Audiences (EU), Journeys (EU)
- Degraded performanceOct 1, 2026 · resolved in 8h 33m
Braze Web Event Delivery is experience event delivery issue
Affected: Streaming Destinations (US), Streaming Destinations (EU)
- Degraded performanceSep 16, 2026 · resolved in 2h 10m
Actions S3 is currently experience formatting issues with the delivered events
Affected: Streaming Destinations (US), Engage (US), Streaming Destinations (EU), Engage (EU), Profiles Sync, Journeys (US) +1 more
- Partial outageSep 10, 2026 · resolved in 1h 11m
SSO Login Issues with the Segment App
Affected: Web Interface (US)
- Partial outageSep 3, 2026 · resolved in 4h 11m
Issue with Engage UIofficial update ↗
Affected: Web Interface (US), Engage (US)
Other marketing automation platforms to consider
- HubSpot Marketing Hub · #1 · 100% uptime
- Customer.io · #2 · 99.99% uptime
- Iterable · #3 · 99.96% uptime
- RudderStack · #4 · 99.94% uptime
See the full most reliable marketing automation & customer data platforms ranking →