Marketing Automation & CDPs · monthly outage report

Marketing Automation & CDPs outages: August 2025

The 15 marketing automation platforms we track reported 20 incidents in August 2025. Hightouch reported the most (6). 7 had a clean month: Adobe Marketo Engage, Census, CleverTap, Customer.io, HubSpot Marketing Hub, Salesforce Marketing Cloud, Twilio Segment.

VendorIncidentsPartial / majorOutage timeLongestWe detected
Hightouch6143m5h 8m0
Bloomreach Engagement30—3d0
Braze311h 1m3h 52m0
Iterable2145m4h 55m0
MoEngage211h 48m1h 48m0
RudderStack20—23h 24m0
Klaviyo10—<1m0
Optimove111h 16m1h 16m0
Adobe Marketo Engage00——0
Census00——0
CleverTap00——0
Customer.io00——0
HubSpot Marketing Hub00——0
Salesforce Marketing Cloud00——0
Twilio Segment00——0

Longest Marketing Automation & CDPs outages in August 2025

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